N.K. Chaudhary: July 2008

“A leader shows that style is no substitute for substance; that creating an impression is more potent than acting from one's center”-Lao Tzu

Born on 13th June 1953, Nand Kishore Chaudhary was brought up in Churu, a small district in the state of Rajasthan. As a child, he dreamt of a society where people from rural and urban areas work together in oneness with a secular mission. After graduating in commerce, he worked with Life Insurance Corporation (LIC) for a few years. Not satisfied with what a corporate job had to offer, he decided to set up an entity that will benefit each individual of every corner of the society. Carpet weaving had caught his attention after resigning from LIC and in 1978 he had setup a small-scale business with just two looms and a few artisans. Growing with the times, N.K. Chaudhary had set up his independent company, Jaipur Rugs Company Pvt. Ltd in 1999. Through hard work, determination and sacrifices, this entity is today known as the best manufacturer and exporter of hand-knotted rugs worldwide.

With a vision to uplift the underprivileged rural artisans and weavers, N.K.Chaudhary embarked on a journey to develop a facilitator who can understand the needs of these exploited weavers and guide them properly through their difficult times. This facilitator was a social initiative of Jaipur Rugs Company Pvt. Ltd named Jaipur Rugs Foundation and it came into existence in 2004. Over a period of four years, this foundation has touched as much as 25000 lives and plans to cover more rural areas in future.

Known for his simplicity and jolly nature, N.K.Chaudhary is a visionary who believes in the concept of unity and equality. To him, his employees are future leaders who will direct the carpet industry to a new scale. His interests include reading books on spirituality, philosophy and management practices. He is also fond of fitness regimes, Rajasthani cuisines and Indian music. To him successful business does not mean splendid revenues or glamour earned; it is sheer hard work and sacrifices made by each worker that collectively makes a business successful.

Thursday, July 24, 2008

THINK GLOBAL, SPEAK LOCAL

THINK GLOBAL, SPEAK LOCAL

Jaipur Reaches Out in 12 Different Languages

Jaipur, Rajasthan- 22^nd July, 2008: Jaipur Rugs Company Pvt. Ltd, a leading manufacturer and exporter of hand-knotted rugs in the international market, has launched its website in twelve different languages, thus catering to a wider audience of various countries. “We have our future plans to spread across the globe. For years, we have had an overwhelming response of our customers and buyers from various countries. Through this launch we can provide better accessibility and reach to our target audience,” says Yogesh Chaudhary, Director of Jaipur Rugs Company Pvt. Ltd. The website has been translated in Danish, Dutch, French, German, Greek, Italian, Japanese, Polish, Portuguese (Brazil, Portugal), Spanish and Russian. The website encompasses all information required by any buyer to know about the company, its quality products, various tips on carpet caring, history and origin of carpets and carpet encyclopedia. From product catalogue to enquiries, these websites are a sure must for inquisitive buyers.

For further information, visit us at:

Danish	www.jaipurrugs.net/dk
Dutch	www.jaipurrugs.net/nl
French	www.jaipurrugs.net/fr
German	www.jaipurrugs.net/de
Greek	www.jaipurrugs.net/gr
Italian	www.jaipurrugs.net/it
Japanese	www.jaipurrugs.net/jp
Polish	www.jaipurrugs.net/pl
Portuguese	www.jaipurrugs.net/pt
Spanish	www.jaipurrugs.net/es
Russian	www.jaipurrugs.net/ru

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